Inkampani yakwaCoca-Cola kudingeke ukuthi idalule imfihlo yokwakhiwa kwesiphuzo sayo esidumile. Kuvela ukuthi i-soda inombala wombala wokudla owenziwe ezinambuzane.
Le ndaba yadonsa cishe iminyaka emithathu. Inhloko ye-St. Nicholas Foundation, okuyinhlangano yezwe yaseTurkey, yamangalela i-Coca-Cola Company ukuze idalule ukwakheka kwesiphuzo saso, obekuyinto ethathwa njengeyimfihlo. Kwaba namahemuhemu mayelana nembangi yakhe uPepsi-Cola ukuthi abantu ababili kuphela enkampanini abazi imfihlo yayo, futhi ingxenye ngayinye yemfihlo.
Konke lokhu kungamampunge. Eqinisweni, bekungakaze kube khona imfihlo isikhathi eside, njengoba amadivaysi esimanje okuhlaziya ngokomzimba namakhemikhali emahoreni ambalwa azonikeza noma ubani ofisa itafula elinemininingwane yezinto ezakha noma yini - ngisho ne-soda, ngisho ne-vodka "yacula". Kodwa-ke, lokhu kuzoba ulwazi mayelana nezinto kuphela, hhayi mayelana nezinto zokusetshenziswa zokukhiqiza kwazo, lapha isayensi, uma ingenawo amandla, ikude nokuba namandla onke.
Ilebula lesiphuzo esithandwa yintsha engenangqondo ngokuvamile ithi umkhiqizo uqukethe ushukela, i-phosphoric acid, i-caffeine, i-caramel, i-carbonic acid kanye nohlobo oluthile lokukhishwa. Lesi sihloko sivuse ukusola kommangali, owaphikisa isimangalo sakhe noMthetho Wokuvikela Abathengi WaseTurkey. Futhi kuwo, kanye nomthetho wethu wasekhaya, kushiwo ngokuqondile ukuthi umthengi unelungelo lokwazi ukuthi yini edlayo.
Nenkampani bekumele idalule imfihlo yayo. Ukwakheka kwe-extract, ngaphezu kwamanye amafutha emifino angavamile, kufaka phakathi udayi wemvelo we-carmine, otholakala emizimbeni eyomile yesinambuzane se-cochineal. Lesi sinambuzane sihlala e-Armenia, Azerbaijan, Poland, kodwa i-mealybug eningi kakhulu futhi eyigugu ikhethe i-Mexican cacti. Ngendlela, ama-chervets - elinye igama le-cochineal, aliveli nhlobo egameni elithi "worm", kodwa kusukela ku-Slavic evamile "obomvu", njenge "chervonets".
I-Carmine ayinabungozi futhi ibisetshenziswa ukudaya izindwangu kusukela ezikhathini zeBhayibheli nasembonini yokudla iminyaka engaphezu kweyi-100. Hhayi kuphela i-soda, kodwa futhi nemikhiqizo ehlukahlukene ye-confectionery neminye imikhiqizo yobisi ifakwe i-carmine. Kodwa ukuthola i-1 g ye-carmine, izinambuzane eziningi ziyaqedwa, futhi "imifino" isivele iqalile ukumela izinambuzane ezimpofu ze-cockroach.